This page is a visual reference for the common building blocks used throughout the new Ellis Clinic website. Each section shows the finished component and includes a button that reveals/copies the HTML needed to reuse it. Replace the sample words and links with the page-specific content.
The core colors used throughout the current Ellis Clinic pages.
The primary opening section. The right-hand hero-card is optional.
Use one or two short paragraphs to explain what the visitor will learn or do on this page. Keep the hero focused and easy to scan.
<header class="hero">
<div class="hero-inner">
<div>
<div class="eyebrow">ELLIS CLINIC · PAGE TOPIC</div>
<h1>Your Main Page <span>Headline</span></h1>
<p>Short explanation of this page.</p>
<div class="actions">
<a class="btn gold" href="#start">START HERE</a>
<a class="btn outline" href="#learn">LEARN MORE</a>
</div>
</div>
<aside class="hero-card">
<small>BEFORE YOU BEGIN</small>
<h2>Three Things to Know</h2>
<div>First important point.</div>
<div>Second important point.</div>
<div>Third important point.</div>
</aside>
</div>
</header>
The most common body section: kicker → heading → lead → content.
This opening paragraph introduces the subject in plain language. Use it to explain why the section matters before moving into details.
Additional body copy can follow here. This is where longer explanations, lists, links, examples, or supporting information can be placed.
<section class="section" id="section-name"> <div class="kicker">SECTION KICKER</div> <h2>Clear Section Heading</h2> <p class="lead">Short introductory paragraph.</p> <p>Additional supporting content.</p> </section>
Use for choices, resources, issues, or related topics.
Brief explanation of the first option. Keep all three cards similar in length.
OPEN RESOURCE →Brief explanation of the second option. Cards work best when each has one clear purpose.
LEARN MORE →<div class="grid3">
<div class="card">
<h3>First Card</h3>
<p>Brief explanation.</p>
<a href="#">OPEN RESOURCE →</a>
</div>
<div class="card">...</div>
<div class="card">...</div>
</div>
Use a band to visually separate a major topic from surrounding white sections.
The light band uses the warm paper background and creates a quiet visual break.
The dark version is useful when you need a stronger break or want to highlight a major process.
<section class="band">
<div class="band-inner">
<div class="kicker">LIGHT BAND</div>
<h2>Important Supporting Topic</h2>
<p class="lead">Introductory copy.</p>
</div>
</section>
<section class="band dark">
<div class="band-inner">
<div class="kicker">DARK BAND</div>
<h2>High-Emphasis Topic</h2>
<p class="lead">Introductory copy.</p>
</div>
</section>
Use for a sequence, lifecycle, evidence framework, or checklist.
<div class="steps"> <div class="step"><small>01</small><strong>START</strong><span>First stage.</span></div> <div class="step"><small>02</small><strong>GATHER</strong><span>Second stage.</span></div> <div class="step"><small>03</small><strong>REVIEW</strong><span>Third stage.</span></div> <div class="step"><small>04</small><strong>ACT</strong><span>Fourth stage.</span></div> </div>
Use for one important idea that deserves stronger emphasis.
A callout should contain one memorable message. It is stronger than ordinary body text but less prominent than the hero or final call-to-action.
<div class="callout"> <h3>The Important Point</h3> <p>One concise explanatory message.</p> </div>
Use for cautions, privacy notes, filing reminders, or educational disclaimers.
<div class="notice"> <strong>Educational Resource:</strong> Your notice, warning, privacy note, or disclaimer goes here. </div>
Originally used for fees and status comparisons; also useful for two important choices.
<div class="feegrid">
<div class="fee">
<small>OPTION ONE</small>
<strong>Primary</strong>
<span>Explanation.</span>
</div>
<div class="fee">
<small>OPTION TWO</small>
<strong>Alternate</strong>
<span>Explanation.</span>
</div>
</div>
Use near the bottom of a page when there is one logical next step.
Tell the visitor exactly what will happen when they click the button.
<section class="final">
<div class="final-inner">
<div>
<h2>Ready for the Next Step?</h2>
<p>Explain what happens next.</p>
</div>
<a href="/Appointment.html">CONTINUE →</a>
</div>
</section>